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Friday, May 16, 2025

Mack launches Load Finder to help customers grow revenue

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Mack Trucks is helping fleets and owner-operators find loads when they are empty through a new Load Finder feature built into its Mack Connect fleet management portal.

Customers will be able to use the feature regardless of the make or model of their trucks, the company says, noting it will offer them the opportunity to grow revenue.

Load Finder screen shot
(Image: Mack Trucks)

The tool uses real-time data, machine learning and an intuitive design to match fleets with quality spot loads, Mack said in a release. Canadian freight startup Class8 worked with Mack to develop the tool.

“We’re very excited to be the first in the industry to offer an innovative digital solution to help Mack customers and virtually all fleets, whether they operate a Mack truck or not, solve real-world problems and the ability to improve uptime,” said Jonathan Randall, president of Mack Trucks North America. “Mack remains committed to offering innovative solutions to the market, as it’s done for the past 125 years. Not many businesses can say that.”

Load Finder identifies live truck and shipment data to identify driver availability, location and where the driver is next headed. It also aggregates load databases and market trends to identify the best load for each driver, Mack says.

“This is a big deal for a customer – especially if they have trucks that are sitting empty instead of being utilized to generate income,” said Patrick Brown, Mack director of strategy. “It’s a time-saver for customers and a great way for customers to leave it to Mack to help generate revenue. We genuinely want all carriers to succeed and help them get the job done better and more efficiently.”

More info can be found at: www.macktrucks.com/solutions/connectivity/load-finder/.





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