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Thursday, December 18, 2025

Look Beyond Price Tag for Loading Systems

2 mins read


A provider of Automatic Truck, Trailer, and Container Loading and Unloading Solutions (ATLS), Ancra Systems spoke to Logistics Business about the company’s decades-long experience supporting such innovative solutions.

In today’s fast-paced world, supply chain and logistics automation is no longer just an option, it’s becoming essential. Automation helps reach higher production targets, increases throughput, and greatly reduces or even eliminates human errors that can disrupt operations or cause unnecessary delays.

“When customers see our ATLS systems for the first time, they often immediately say, ‘This solution is exactly what we need,’ says Marc Dohmen, Sales Director at Ancra Systems. “Naturally, one of the first questions we hear is, ‘How much does it cost?’ It’s a fair question to ask about the investment. We understand that cost is an important factor in decision-making, but it just one part of the story. There’s something even more important to consider: what does this solution deliver in return? What lasting value does it bring to your operations? How can it help you achieve your goals — whether that’s improving quality, enhancing safety, boosting efficiency, or more?”

A Long-Term Value Proposition

“At Ancra Systems, we believe that investing in ATLS is more than just setting up a test line – it’s a future-proof decision, adds Dohmen. “It’s not a temporary trial or pilot setup, but a smart, long-term investment designed to keep delivering value for decades. We don’t aim to be the cheapest option on the market. Instead, we focus on what truly matters: delivering quality, reliability, and excellent service that empower our customers to grow, outperform their competition, and stay ahead in an ever-changing world. We don’t compete on price by being the cheapest; we compete by delivering the highest value to our customers, helping them grow and become more productive and competitive.”

ATLS solutions are designed to deliver exceptional reliability, ensuring operations run efficiently with up to 99.7% uptime. This high level of system availability minimizes costly interruptions, helping save valuable time and reduce operational expenses. Beyond reliability, the systems feature user-friendly designs that prioritize ease of use. Automated processes and intuitive interfaces simplify daily inspections and routine tasks, saving team time and significantly reducing the risk of errors. This combination of durability and accessibility means customers can focus on what matters most — optimizing workflow and maintaining consistent productivity over the long term.

Dedicated Expert Support

Dedicated service is an essential part of the investment. Downtime simply isn’t an option, which is why a well-organized after-sales service team is provided. Ancra technicians and engineers have hands-on experience with ATLS and possess in-depth knowledge of the systems. Customers enjoy fast, efficient service: prompt machine maintenance, quality support and rapid delivery of spare parts from a fully stocked inventory. Additionally, the company offers regular service inspections and a comprehensive training programme.

Future-Proof and Modular

“Our modular components allow seamless adaptation to new trailer types or pallet formats, ensuring that changes in your logistics processes create minimal downtime or interruptions,” continues Dohmen. “Our systems are built to integrate the latest advancements, such as vision systems, as they become available, helping you stay at the forefront of automation. In addition, we prioritize compliance with evolving safety regulations and sustainability standards. Through modular upgrades, your system can be continuously enhanced to meet these demands, protecting your investment while supporting your commitment to responsible operations.”

“Choosing an ATLS solution means investing in more than just technology, it means securing a strategic partner dedicated to your success. It’s about making a smart, future-proof decision that delivers sustainable growth, operational excellence, and peace of mind for years to come. You’re not simply purchasing equipment; you’re gaining unmatched reliability, expert support, and the flexibility to evolve alongside your business. The true value lies in the lasting impact on your productivity, competitiveness, and ability to confidently navigate an ever-changing market.”



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